Tiles export to New Zealand is a growing opportunity for global ceramic and porcelain tile manufacturers seeking access to a regulated, quality-driven import market in 2026. Exporting ceramic and porcelain tiles to New Zealand offers a compelling opportunity for global tile manufacturers and exporters—particularly those who can meet the country’s strict compliance, quality, and logistics standards. As construction and renovation activity continues throughout 2025–2026, importers are actively seeking reliable tile exporters who understand local regulations, climate requirements, and buyer preferences.
This comprehensive 2026 guide is designed for tile importers, distributors, wholesalers, contractors, and project buyers. You’ll learn how to import tiles into New Zealand, which tile sizes and finishes perform best in the market, what certifications are mandatory, and how exporters can build trust while minimizing risk in this regulated environment.
Why New Zealand Is a Strategic Market for Tile Exporters in 2026
New Zealand represents a mature yet resilient tile market. While the ceramic tile segment experienced a brief slowdown in 2024, the broader flooring industry across Australia and New Zealand is expected to grow steadily through 2030. This growth is driven primarily by renovation projects, urban housing demand, and commercial construction.
For international suppliers, New Zealand offers several distinct advantages:
- High reliance on imported ceramic and porcelain tiles
- Strong preference for quality, compliance, and durability
- Growing demand for large-format tiles, matte finishes, and sustainable products
- Zero import duty for Indian-origin tiles under the India–New Zealand Free Trade Agreement
However, the market demands precision. Importers expect exporters to deliver more than attractive designs—they need complete technical documentation, consistent quality, and damage-free shipments.
Tiles Export to New Zealand: Import Regulations & Compliance
HS Codes & Customs Classification
Correct customs classification is the foundation of smooth tile imports into New Zealand:
- HS Code 6908 – Glazed ceramic tiles (wall tiles, floor tiles, mosaics)
- HS Code 6907 – Unglazed ceramic tiles (paving, flags, certain wall tiles)
Any shipment with a declared value of NZ$1,000 or more requires a full import declaration, including HS code, invoice reference, importer code, and declared Incoterms.
Incorrect HS classification can trigger customs delays, audits, or penalties—making exporter expertise critical, especially for first-time importers.
Tariffs, Duties & India–New Zealand FTA Advantage
Ceramic tiles imported into New Zealand from India currently benefit from 100% duty-free access under the bilateral trade agreement. This zero-duty status significantly improves landed-cost competitiveness compared to historical tariff regimes.
For importers, this advantage only applies when:
- Country of origin documentation is accurate
- Certificates of Origin are correctly issued
- HS codes match the physical product supplied
Exporters who manage this documentation professionally help protect importer margins and build long-term trust.
New Zealand Building Code & Performance Standards
Tiles imported into New Zealand must meet performance expectations aligned with the New Zealand Building Code, particularly due to the country’s unique environmental conditions:
- Seismic activity
- High moisture environments
- Coastal exposure with salt-laden air
- Strong UV radiation and wind-driven rain
Tiles used in bathrooms, kitchens, outdoor paving, and commercial areas undergo close scrutiny for durability and safety.
Slip Resistance, Water Absorption & Testing
Slip resistance testing is both a compliance requirement and a liability consideration:
- R-scale ratings (R9–R13) are commonly required, especially for wet or commercial areas
- Water absorption rates must align with tile type (ceramic, porcelain, vitrified)
- External tiles often require frost and thermal shock resistance
Professional importers increasingly demand third-party laboratory test reports before confirming bulk orders.
Step-by-Step Tile Import Process for New Zealand Buyers
1. Pre-Import Preparation
Before shipment, importers must:
- Obtain an Importer Declarant Code from NZ Customs
- Decide on Incoterms (FOB or CIF are most common)
- Engage a customs broker, especially for first-time imports
Exporters who guide buyers through these early steps help reduce friction and minimize enquiry drop-off.
2. Essential Export & Import Documentation
A complete tile shipment typically includes:
- Commercial invoice with HS code and Incoterms
- Detailed packing list
- Certificate of Origin
- Bill of Lading (sea freight)
- Product test reports (slip resistance, water absorption, strength)
- Insurance certificate
- Fumigation certificate (when applicable)
Missing or inconsistent documents are among the most common causes of clearance delays at New Zealand ports.
3. Customs Clearance & MPI Considerations
Ceramic tiles do not fall under phytosanitary or biosecurity restrictions. However:
- Wooden pallets may require fumigation (especially between September and May)
- Poor pallet spacing can trigger MPI treatment at destination
- LCL shipments often attract higher local port charges
Experienced exporters proactively package and document shipments to minimize these risks.
Shipping, Packaging & Logistics – Preventing Tile Damage
Tiles are fragile by nature, and damage during transit is a major concern for importers.
Transit Time Expectations
- Asia–Pacific routes typically range from 13 to 76 days
- Direct routes (such as Singapore–New Zealand) are faster
- Global rerouting can add 5–10 days during peak periods
Why Tile Breakage Happens
Common causes include:
- Inadequate palletization
- Insufficient edge protection
- Overloaded cartons
- Rough handling during LCL consolidation
Importers increasingly prefer FCL shipments for better control and lower breakage risk.
Best-Practice Tile Packaging
Professional exporters use:
- Strong corrugated cartons
- Plastic wrapping and moisture barriers
- Edge protectors and strapping
- Clear fragile and handling labels
Insurance coverage isn’t optional—it’s a standard expectation in tile exports.
Popular Tile Sizes, Finishes & Applications in New Zealand (2026)
Most In-Demand Tile Sizes
- 600×600 mm – The most popular all-purpose flooring size
- Large-format tiles (>600×600 mm) – Growing rapidly in modern projects
- 300×600 mm – Widely used for wall and feature applications
Wall tiles generally fall within the 200–400 mm range, depending on design.
Preferred Finishes & Surface Trends
New Zealand buyers show strong preference for:
- Matte and satin finishes (low glare, modern aesthetic)
- Polished tiles for premium interiors
- Textured and sugar finishes for feature walls
- Natural stone effects (marble, travertine, limestone)
- Terrazzo-inspired and recycled-look surfaces
ceramic tiles export from India
Key Applications Driving Demand
- Residential bathrooms and kitchens
- Living areas and bedrooms
- Commercial hospitality and retail spaces
- Healthcare and institutional flooring
- Outdoor paving and wet-area zones
Each application carries different performance expectations, making technical guidance from exporters essential.
New Zealand Tile Market Trends & Buyer Preferences (2025–2026)
Several clear trends are shaping procurement decisions:
- Rising demand for handcrafted and artisanal tiles
- Shift from glossy to matte finishes
- Increased interest in bold colors alongside neutral palettes
- Growth in eco-friendly and sustainable tiles
- Strong commercial demand driven by bulk projects
- Renovation-led growth rather than new-build alone
Exporters who align their collections with these trends are more likely to secure repeat orders.
New Zealand Building Code requirements
Quality Expectations of New Zealand Tile Importers
Visual & Dimensional Standards
Importers expect:
- Tight dimensional tolerance
- Consistent shade across batches
- Clean edges and uniform surface finish
- No cracks, chips, pinholes, or glaze defects
Performance & Durability Benchmarks
Tiles must demonstrate:
- Verified water absorption rates
- Scratch and abrasion resistance
- Thermal shock resistance
- Suitability for intended application
Quality Assurance Processes
Professional buyers expect:
- Sample approval before production
- Written specifications
- Third-party pre-shipment inspection
- Batch traceability and test reports
These processes reduce disputes and protect both importers and exporters.
Required Certifications & Documents for Tile Exports to New Zealand
Commonly requested certifications include:
- ISO 9001:2015 (quality management)
- ISO 13006 (ceramic tile standard)
- BIS certification for Indian manufacturers
- Accredited laboratory test reports
Lack of proper documentation is one of the fastest ways to lose importer confidence.
Competitive Landscape: Where New Zealand Imports Tiles From
- China – Large-scale supply and competitive output, though quality consistency can vary
- Spain & Italy – Premium positioning with strong design leadership
- India (Morbi region) – Rapidly growing presence with duty-free access, improving quality, and strong value proposition
Indian exporters who combine compliance with consistency are becoming increasingly attractive to New Zealand buyers.
Why Importers Prefer Reliable Exporters Over Cheap Suppliers
Experienced importers prioritize:
- Predictable quality
- Clear communication
- Documentation accuracy
- Damage prevention
- Long-term supply stability
Lowest-cost sourcing often leads to hidden risks that far outweigh short-term savings.
Scalane International – Supporting Tile Imports to New Zealand
Scalane International is an Indian exporter of porcelain, ceramic, vitrified, GVT, and PGVT tiles, serving buyers across regulated global markets.
Scalane International focuses on:
- Export-ready documentation and compliance support
- Quality verification through inspections and test reports
- Packaging standards designed to reduce transit damage
- Clear communication throughout sampling, production, and shipment
For New Zealand buyers, working with an exporter that understands compliance expectations and logistics complexity helps reduce risk and streamline imports.
How to Start Importing Tiles Into New Zealand
For importers, the most effective next steps are:
- Review product specifications and technical data
- Request samples for evaluation
- Confirm certification availability
- Align on packaging and inspection processes
Enquiry-Based Actions
- Request a product catalogue
- Request samples for quality evaluation
- Request an export quotation (FOB or CIF)
Frequently Asked Questions
What tile size is most popular in New Zealand? 600×600 mm tiles remain the most widely used size across residential and commercial projects.
What certifications should tile exporters have? ISO 9001, ISO 13006, and verified test reports are commonly expected.
How long does tile shipping to New Zealand take? Transit times vary by route and season, typically ranging from several weeks to a few months.
How is slip resistance tested? Slip resistance is measured using R-scale testing (R9–R13), especially for wet and commercial areas.
Final Thoughts: Building Long-Term Tile Trade With New Zealand
New Zealand isn’t a volume-only market—it’s a quality-driven, compliance-focused import environment. Exporters who succeed here invest in documentation, testing, packaging, and transparent processes.
By aligning product design with local trends and supporting buyers throughout the import process, exporters can build durable partnerships and consistent repeat business in 2026 and beyond.